A Regional Solution

Given the nature of the housing challenges, accelerating housing production will require new approaches and heightened levels of collaboration across all sectors.   The County of Sonoma and City of Santa Rosa recognize a joint obligation to deepen their coordination around planning, entitling, and assembling public financing to make it as easy and cost-effective as possible for builders and developers to produce the needed housing stock that aligns with community values. To that end, the two jurisdictions have formed a Renewal Enterprise District, or RED, as a Joint Powers Authority. The purpose of the RED is to create a trusted, replicable and enduring model of housing and community development to meet the changing needs of the 21st century by:

  • Taking a regional approach to housing planning and production
  • Pooling and leveraging financing tools and funding sources
  • Sharing the risks and benefits of development in new ways
  • Streamlining environmental review of housing near jobs and transit
  • Putting equity, affordability, and climate resiliency in the center of our housing and economic development